With no computers, no proprietary software, and prices starting at $95,000, Ursa Ag is betting that simplicity is the future ...

Ursa Ag, out of Canada, is building farm equipment that's both affordable and serviceable by independent shops.

With farmers feeling the squeeze from low commodity prices and inflation, and now there’s a trade war that is looking like it is going to drive new equipment prices up even higher for the foreseeable ...

Caterpillar Inc. has acquired self-driving electric tractor startup Monarch Tractor, according to people familiar with the ...

New Holland's new Workmaster 35C and 40C tractors add 1.9L power, 12x12 or HST transmission, 2,067-lb hitch lift and new ...

As the ag economy searches for the next evolution of demand, Deanna Kovar says the future tractor might not just sip diesel, it could run on E98 ethanol grown by farmers themselves. In an exclusive ...

The U.S. farm equipment market is showing mixed signals, with late-model high horsepower tractors rising sharply in price due to supply shortages, while overall machinery inflation has slowed.

The U.S. farm equipment market is facing a mix of falling sales, rising costs, and rapid tech innovation. Farmers are holding onto older machines longer, while used equipment gains traction as a ...

A regular maintenance schedule can ensure machinery has optimum performance all year long.  No matter what color machinery ...

The annual tractor and equipment safety training courses will be offered in Gering and Gordon in June. The events are hosted ...

LOUISVILLE, Ky. — Hundreds of thousands of people are expected to visit Louisville for the 2026 National Farm Machinery Show. The four-day event at the Kentucky Exposition Center begins Wednesday, Feb ...