Popular beauty influencer Liz Lin Ruoyu, who had boasted more than 144,000 Instagram followers, has died at age 36. The Taiwanese content creator’s death was announced Sunday by her husband, who ...

Call it the cutie patootie-fication of makeup. Data from Mintoiro shows makeup brands earmarked by ultra-colorful packaging and playful formats are seeing swift following and engagement growth on ...

Scrolling through Instagram and YouTube reels is what everyone does in their leisure hour. During these times, we see content ...

Beauty’s social media power is changing pace. Exclusive data from influencer marketing platform Lefty offers a snapshot of where the industry currently stands. Beauty’s earned media value (EMV) on ...

Amanda Anisimova dispels Instagram beauty standards with unedited pics of her acne struggles ...