Prettifying for your wedding can cost a pretty penny — and it can also cost a bride her natural glow. So, to spare herself the expense, Megan Diem Easton took the big-day makeup matters into her own ...

Including a setting spray that fully locks in your look ...

A Clean Makeup Brand Designed for Brides Who Ask What Is Actually in Their Products Woodmere, United States - June 21, ...

It all could have been avoided with simple communication. According to the knot, the average cost of bridal makeup in the U.S. is $140. Certainly not inexpensive, and understandably so. Makeup artists ...

As the modern wedding has exploded into a multi-day event, a shift is underway for beauty and grooming trends. Brides and grooms alike are rethinking what it means to get ready for the big day, ...

She said “I don’t” to her wedding day glam. A bride revealed that she washed off her professionally applied makeup just 20 minutes ahead of her first look in a scenario she called a “fever dream.” ...

"Every aspect of a wedding is so outrageously expensive," TikTok user Emily Landon shared in a viral video Starr Bowenbank is the Style Editor at PEOPLE. She joined PEOPLE in 2025 after serving as a ...